​Cables

Required Information

  • Product number (only when provided)

  • Product dimensions: abbreviate feet (ft.) and inches (in.)

  • Brand name and information



Camera Lenses

Required Information

  • Brand name and information

  • Focal length

  • Include max aperture

  • Mount and sensor compatibility

  • Weight and product dimensions

  • Model number (if available)


Recommended Style Guidelines

  • Express focal length range in mm (e.g.18–55mm, 50mm).

  • Include maximum aperture.


For a pro lens:

  • Maximum aperture for low-light shooting

  • Optical element construction and coatings that help reduce distortion or chromatic aberration

  • Manual controls on the lens, such as an aperture control ring

  • Higher number of diaphragm blades, which make out-of-focus areas look smoother

 

For a mid-range or consumer lens:

  • Autofocus (lets users take pictures with fewer manual adjustments between shots)

  • Optical image stabilization (reduces blur from shaky hands/low light)


General features that apply to all lenses:

  • Focal length range/type of lens (Highlight different uses for different ranges. Large zooms for sports, wide-angle lenses for landscapes or group photos, etc.)

  • Compact/lightweight design (ideal for travel)

  • Silent autofocus motor (ideal for shooting video)


Features

  • Product number

  • Focal length range

  • Maximum/minimum aperture

  • Sensor format

  • Maximum/minimum angle of view

  • Minimum focus distance

  • Number of lens elements in number of groups (e.g. 14 lens elements in 9 groups)

  • Any optical element features (e.g. ED glass, aspherical elements, coatings etc.)

  • Number of aperture/diaphragm blades

  • Built-in autofocus motor (if applicable)

  • Optical image stabilization (if applicable)

  • Manual aperture control(if applicable)

  • Filter size and type (e.g. uses 52mm, screw-on filters)

  • Weight

  • Product dimensions

  • Condition

  • Warranty information (if applicable): please provide a copy of text or URL to copy



Cases (Electronics)

Required Information

  • Include all brand information

  • Materials

  • Compatibility info (e.g. iPad Mini, Kindle Fire, etc.)

  • Product dimensions

  • Set/bundle/package contents


Recommended Style Guidelines

  • Use abbreviations (GB vs. gigabytes).

  • Include product condition: new, refurbished, or manufacturer refurbished.

  • If refurbished, condition noted in title and description.



Headphones


Required Information

  • Include all brand information

  • Model number

  • Product dimensions, when applicable (e.g. cord length)

  • Set/bundle/package contents 


Recommended Style Guidelines


  • Noise-isolating vs. noise-canceling headphones: these are different and not interchangeable.

  • Include product condition: new, refurbished, or manufacturer refurbished.

  • If refurbished, condition noted in title and description.



Electronics Accessories (Memory Accessories, Keyboard & Mouse)


Required Information

  • All brand information

  • Model number

  • All accessories include (e.g. cords, batteries, etc.)

  • Battery requirements

  • Product dimensions 


Recommended Style Guidelines

  • Include product condition: new, refurbished, or manufacturer refurbished.

  • If refurbished, condition noted in title and description.

  • Include accessibility.

  • Include wireless/Bluetooth compatibility.



Printer Ink and Toner


Required Information

  • Ink/toner type (color or black)

  • All brand information

  • Number of cartridges

  • Yield per cartridge (up to x-number of pages)

  • Compatible printer models



Mobile Accessories


Required Information

  • All brand information

  • Product dimensions


Recommended Style Guidelines

  • Include product condition: new, refurbished, or manufacturer refurbished.

  • If refurbished, note condition in title and description.

  • Note compatibility with different phone types.



TV Mounts


Required Information

  • Product number

  • Range of TV size compatibility

  • Product dimensions

  • All accessories/attachments included


Recommended Style Guidelines


  • Include product condition: new, refurbished, or manufacturer refurbished.

  • If refurbished, condition noted in title and description.