Cables
Required Information:
Brand name and information
Product number (only when provided)
- Product dimensions: abbreviate feet (ft.) and inches (in.)
Camera Lenses
Required Information:
- Brand name and information
- Focal length
- Include min & max aperture
- Mount and sensor compatibility
- Weight and product dimensions
- Model number (if available)
- Condition
Recommended Style Guidelines:
Express focal length range in mm (e.g.18–55mm, 50mm)
Include maximum aperture.
For a pro lens:
- Maximum aperture for low-light shooting
- Optical element construction and coatings that help reduce distortion or chromatic aberration
- Manual controls on the lens, such as an aperture control ring
- Higher number of diaphragm blades, which make out-of-focus areas look smoother
For a mid-range or consumer lens:
Autofocus (lets users take pictures with fewer manual adjustments between shots)
Optical image stabilization (reduces blur from shaky hands/low light)
General features that apply to all lenses:
Focal length range/type of lens (Highlight different uses for different ranges. Large zooms for sports, wide-angle lenses for landscapes or group photos, etc.)
Compact/lightweight design (ideal for travel)
Silent autofocus motor (ideal for shooting video)
Bonus Features:
- Number of lens elements in number of groups (e.g. 14 lens elements in 9 groups)
- Any optical element features (e.g. ED glass, aspherical elements, coatings etc.)
- Number of aperture/diaphragm blades
- Built-in autofocus motor (if applicable)
- Optical image stabilization (if applicable)
- Manual aperture control (if applicable)
- Filter size and type (e.g. uses 52mm, screw-on filters)
- Warranty information (if applicable)
Cases (Electronics)
Required Information:
Brand name and information
Materials
Compatibility info (e.g. iPad Mini, Kindle Fire, etc.)
Product dimensions
Set/bundle/package contents
Recommended Style Guidelines:
Use abbreviations (GB vs. gigabytes).
Include product condition: new, refurbished, or manufacturer refurbished.
If refurbished, note condition in title and description.
Headphones
Required Information:
Brand name and information
Model number
Product dimensions, when applicable (e.g. cord length)
Set/bundle/package contents
Recommended Style Guidelines:
Noise-isolating vs. noise-canceling headphones: these are different and not interchangeable.
Include product condition: new, refurbished, or manufacturer refurbished.
If refurbished, note condition in title and description.
Electronic Accessories (Memory, Keyboard & Mouse)
Required Information:
Brand name and information
Model number
All accessories include (e.g. cords, batteries, etc.)
Battery requirements
Product dimensions
Recommended Style Guidelines:
Include product condition: new, refurbished, or manufacturer refurbished.
If refurbished, condition noted in title and description.
Include accessibility.
- Include wireless/Bluetooth compatibility.
Printer Ink and Toner
Required Information:
Brand name and information
Ink/toner type (color or black)
Number of cartridges
Yield per cartridge (up to x-number of pages)
Compatible printer models
Mobile Accessories
Required Information:
Brand name and information
Product dimensions
Recommended Style Guidelines:
Include product condition: new, refurbished, or manufacturer refurbished.
If refurbished, note condition in title and description.
Note compatibility with different phone types.
TV Mounts
Required Information:
Product number
Range of TV size compatibility
Product dimensions
All accessories/attachments included
Recommended Style Guidelines:
Include product condition: new, refurbished, or manufacturer refurbished.
If refurbished, condition noted in title and description.