Pet Beds


Required Information

  • Product dimensions
  • Care instructions
  • Material (outer and inner filling, if applicable)

Recommended Style Guidelines

  • Animal size guidelines (e.g. best for large dogs, specific breeds, etc.)  
  • Indoor/outdoor safe
  • Waterproof
  • Self-heating
  • Ergonomic
  • Raised
  • Removable cover
  • Type of stitching (e.g. triple stitched, single stitched)



Pet Clothing & Leashes


Required Information

  • Sizing chart 
  • Length (leashes only)



Pet Crates


Required Information

  • Product dimensions
  • Material

Recommended Style Guidelines

  • Animal size guidelines (e.g. best for large dogs, specific breeds, etc.) 
  • Applicable disclosures if crates are airline-travel compliant or approved for other transportation methods 
  • Special features:

Windows/latches/handles

Expandable/adjustable (to grow with a puppy or kitten)

Removable cover

Removable base (to clean out messes)

Inclusion of mat for the inside base

Inclusion dishes included

Waterproof



Pet Electronics & Gadgets


Required Information

  • Battery info, if applicable (type, number required, and whether or not included)
  • Product dimensions

Recommended Style Guidelines 

  • Waterproof
  • LED collars: note battery life, size, expandability (when given)



Pet Food


Required Information 

  • Ingredient list
  • Country of origin for all pet food and treats
  • Weight of bag or volume of cans

Recommended Style Guidelines

  • Note key points of food such as proteins/vitamins, specific age group, or active levels it targets.
  • Verify that any quality assurance or advertising claims are true, accurate, and able to be verified. 
  • Include any general guidelines for intended use (e.g. as a training treat).



Pet Toys


Required Information 

  • Product dimensions and weight 
  • Materials 



Pets (General)


Required Information

  • Product dimensions
  • Materials (if applicable)
  • Ingredients (if applicable)
  • Battery requirements (if applicable)
  • Safety features (if applicable)

Recommended Style Guidelines

  • Animal size guidelines (e.g. best for large dogs, specific breeds, etc.)
  • General use and benefits (training, safety, health, etc.)
  • Indoor/outdoor safe
  • Waterproof
  • Care instructions (if applicable)